Non & Low Alcohol

※Subject to change without notice.

Now Accepting Exhibitor Applications!

Early Bird Discount Available Until July 31, 2026

Find Out More Apply Now

Japan's Non-Alcohol Market Is Set to Double

Japan‘s non-alcohol beverage market is projected to grow from USD 40.5 billion in 2025 to USD 76.5 billion by 2034 (7.31% CAGR, Source: IMARC Group).

Driven by health-conscious lifestyles and the Sober Curious trend, demand for Non & Low Alcohol beverages continues to grow—creating new opportunities for suppliers from around the world.

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The Global Rise of the Sober Curious Movement

Consumers worldwide—especially younger generations—are embracing the Sober Curious lifestyle.

As restaurants, hotels, cafés, and retailers expand their non-alcohol offerings, demand for innovative products continues to rise.

Reach a rapidly growing market beyond traditional alcohol consumers.

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Products We Are
Looking For

OEM / ODM manufacturers are also welcome.

Why Exhibit in the Non & Low Alcohol Zone?

  • One-Stop Access to
    Diverse Buyers     Connect with decision-makers across multiple sales channels in one place.

  • Expand Your Export Business Build export partnerships and expand your global business.

  • Launch New Products & Build Brand Awareness Increase brand visibility among qualified B2B buyers.

  • Cross-Category Business Opportunities Generate new business through cross-category collaboration.

Unlock New Opportunities in Japan's
Fastest-Growing Beverage Category.

FOR YOUR INQUIRY BOOK A STAND

Early Bird Discount Available Until July 31, 2026

Find Out More Apply Now